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Privacy policy

Uber

Uber Privacy Notice: Riders and Order Recipients

C

Risk score

35of 100

In short

  • This privacy notice tells Uber how it collects, uses, and shares your personal data when you request or receive rides and deliveries.
  • It explains that the company tracks your location, stores device information, and shares details with partners for advertising and service provision.
  • By using the app, you accept these data practices and allow Uber to retain your information for extended periods.

What you accept

If you use this site

Everyday words for the material promises and rights you give up. Each line includes a quote from the document.

Fineprint cannot see whether you agreed. This page is posted on their site. Open the original if you need to know how they say it applies.

  1. 01

    You are agreeing to let Uber collect your precise location, trip details, and device identifiers while using the app.

    This product

    “If you do, we will collect your precise location from the time you request a ride or order until the ride is finished or your order is delivered.”
  2. 02

    You are agreeing to share your account and trip information with drivers, merchants, and third-party service providers.

    Other companies

    “We may share data with our affiliates, subsidiaries, service providers and partners, for legal reasons, or in connection with claims or disputes.”
  3. 03

    You are agreeing to Uber retaining your data for up to seven years after collection for legal and operational purposes.

    This product

    “we retain your data: ...for 7 years from collection (unless you first delete your Uber account) if necessary for purposes of Uber’s tax, insurance, legal or regulatory requirements”

What it can cost you

Downsides we could quote

Quoted clauses that can affect your privacy, money, or right to go to court — including terms that follow you to other products.

Medium cost

Indefinite retention

You are agreeing to have your data retained for up to seven years for legal and regulatory compliance.

“we retain your data: ...for 7 years from collection (unless you first delete your Uber account) if necessary for purposes of Uber’s tax, insurance, legal or regulatory requirements”

What that means: Your historical travel and communication data remains on record for a long time even if you stop using the app temporarily.

Uber keeps data like communications and trip history for up to seven years, which extends well beyond the immediate use of the service.

Medium cost

Difficult or incomplete deletion

You are agreeing that Uber may keep specific data elements even after you delete your account.

“Following an account deletion request, we delete your account and data, except as necessary for purposes of safety, security, fraud prevention or compliance with legal requirements”

What that means: Deleting your account does not erase all your data, particularly records related to past incidents or legal holds.

While you can delete your account, Uber explicitly excludes data retention needed for fraud, safety, and legal obligations from deletion.

Medium cost

Location or sensitive-data over-collection

You are agreeing to the collection and processing of biometric facial data for identity verification.

“Collecting biometric data that allows you to be identified based on your physical or biological characteristics... facial verification technology”

What that means: You must provide biometric facial scans to use certain features or verify your identity.

The notice describes collecting biometric data, specifically facial verification selfies, to verify identity and prevent fraud.

Medium cost

Tracking you across apps

You are agreeing to cross-site tracking by Uber’s ad and analytics partners.

“These entities may use cookies, web beacons, SDKs and other technologies to identify the devices used by visitors to our websites, as well as when they visit other online sites and services.”

What that means: Your activity outside the Uber app may be tracked and profiled by advertising partners.

Uber allows third-party partners to track your device across other websites and apps using cookies and similar technologies.

Lower cost

Data sold or shared with third parties

You are agreeing to have your usage data shared with ad networks for personalized advertising.

“We instruct ad and marketing publishers to target these groups, or audiences, with ads... Uber will not sell or share your phone number with any third party to send you marketing or promotional text messages.”

What that means: Your behavioral data is shared with advertisers to show you targeted ads, though direct selling of contact info for SMS is restricted.

Uber shares audience lists and behavioral data with ad intermediaries for targeted advertising but explicitly states it does not sell phone numbers for marketing texts.

Where this can follow you

Names that appear in this document for other apps, parks, stores, or brands. A click here can be used there.

  • Affiliates and sister brands

If these terms already apply to you

Keep this list. Fineprint cannot undo or cancel something you already agreed to at the company.

We cannot see Agree on their site. With Premium, tap “I accepted these terms” if you already agreed to what Uber asks.